1. Founder Background
• Founder Louis Francois Cartier opened the first Cartier jewelry store in Paris in 1847.
• The descendants of the Cartier family inherited the Cartier brand and expanded it into an internationally renowned luxury brand in the early 20th century.
2. Brand founding background
• The Cartier brand was originally known for producing fine jewelry, providing exquisite jewelry for European nobility and royalty.
• Over time, Cartier gradually expanded its business into watches and other luxury goods.
3. Brand development history
• In 1904, in collaboration with Albert Santos-Dumont, Cartier launched its first watch, the Santos Watch, which was the world’s first watch designed for pilots.
• In 1919, Cartier launched the first women’s watch – Cartier Khan Song.
• In 1932, Cartier introduced the famous “pear shaped diamond” design, which became one of Cartier’s trademarks.
• In 1983, Cartier launched the first “Pilagu” series of watches, which became one of the classic representatives of Cartier watches.
4. Iconic products and design features
• Santos watches, Cartier Khansong, pear-shaped diamond designs and Pilagu watches have become classic products of the Cartier brand.
• Cartier’s design style is known for simplicity, elegance and luxury, and each product reflects Cartier’s unique design philosophy and craftsmanship.
5. Brand heritage and values
• Cartier has always been adhering to the exquisite craftsmanship and excellent quality, and has become one of the representatives of the luxury jewelry and watch industry.
• Cartier’s products not only have artistic value, but also carry the tradition and cultural heritage of the brand, which has become a fashion trend chased by many people.
6. Brand influence and status
• As a world-renowned luxury brand, Cartier enjoys a high reputation and status and occupies an important position in the global luxury market.
• Its products are not only favored by consumers, but also recognized and appreciated by the fashion industry and the art world.
7. Brand milestones
• Cartier has had many important milestones in the field of watches, jewelry and other luxury goods, each of which has contributed to the development and growth of the brand.
8. Brand future outlook
• Cartier will continue to uphold its long history and tradition, and is committed to introducing more innovative and classic products to maintain its leading position in the luxury market.
